Think about it - when a guest is deciding which Airbnb to book, they’re swiping through dozens of listings.
Statistically, 84% of guests say location is the #1 priority when booking an Airbnb, and 65% of people are visual learners.
Yet, most Airbnb listings do a terrible job showing off their location, and write their location information in a long wall of text:
But that's a little silly, because guests don't actually read the listing details when they’re quickly scrolling through multiple listings, deciding which one to book.
But every single guest always looks at the pictures!
Adding a beautiful custom map to your listing photos has 3 key benefits:
- Stops the scroll: guests pause, zoom in, and immediately visualize themselves at your property, which leads to more bookings
- Differentiates from competition: while other listings have boring text, you have an eye-catching visual that everyone understands, which leads to more bookings
- Prevents bad reviews: no more "it was further from downtown than I thought" complaints
You can build a custom map for your own listing with Booking Booster Maps, The Host Report's map tool for Airbnb hosts.
